1. Your party needs a reason to celebrate.
2. Your party needs good planning.
3. Your party needs a place.
4. Your party needs a host.
5. Your party needs basic rules.
6. Your party needs a bouncer.
7. Your party needs an invitation.
8. Your party needs a few introductions.
9. Your party needs an event.
10. Your party needs a way for the attendees to pitch-in.
11. Your party needs multiple ways to participate.
12. Your party needs variety.

Your Community is a Party Waiting to Happen | Common Craft – Social Design for the Web

Lee’s analogy of an online community to a part y is great.  Go read it.  Then don’t roll your eyes when I use the same analogy in my next discussion about building communities and I use it (with footnote to Lee).

technorati tags:marketing, online-community

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