Posted in Disney, kids, Nick, online community, tween, web business

Nick To Launch A Whole New Virtual World, Just Ahead of Disney

Nick.com is launching Nicktropolis, a new virtual community focused on games and video featuring characters like “SpongeBob SquarePants” and “Avatar.”Similar to other online worlds popular with kids, such as Habbo, Nicktropolis denizens will create virtual representations of themselves with their own living space in the digital city. They can then find games to play, enter areas centered on Nick shows, and interact with other kids if they have permission from their parents.The move comes as Disney is prepping a re-launch of its Disney.com Web site with the same goal of immersing kids in a digital world full of its properties. While Disney’s site won’t be a “virtual world,” it also will feature games, numerous parental controls, and achievement points to keep kids online in order to earn virtual prizes.

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Author:

Joi Podgorny has spent the better part of the past 2 decades working on the bleeding edge of the technology and entertainment industries, from content/brand development and production to leading international support, moderation, community and social teams. Most recently, Joi founded Good People Collective, a consulting agency focused on helping companies and organizations establish, assess and pivot their internal and external cultures to help maximize their potential. She and her team are currently working on an exciting new software project, combining corporate training and virtual reality.

11 thoughts on “Nick To Launch A Whole New Virtual World, Just Ahead of Disney

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