Posted in kids, mobile, tween, web business

Mobile content system targeting tweens/teens

The mobile user generated tool Comeks may be about to hit the big time, as the Finnish-based company just received a first round of funding from venture capital firm Accel Partners. The first Comeks product is an application that allows users to create rich visual messaging in the form of stories for mobile camera phones. This content is targeted for users between the ages of 10 and 18, and the Comeks Mobile Studios product allows for creation of the cartoons directly on the phone. These cartoons can include photos, video, text and sound mixed with rich media formats including cartoon characters, speech bubbles and graphics.

Beyond the mobile peer-to-peer communication, the company also hopes to take the Comeks platform online, and use the tools with various content holders.

MobileCrunch » Comeks Gets Funded

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I am a data & results driven Digital Media Influencer with over 15 years of experience in engagement, family marketing, scaling infrastructure and audience culture across a product’s lifetime from pre-launch to millions of users. Strategic Vision & Business Development: • Articulated corporate integrated digital marketing strategies for 10 children’s entertainment properties across multiple digital channels • Authored a comprehensive business plan for scalable online community infrastructure for internal and external partners and successfully participated in a thorough VC due diligence process • Increased sales revenue by 20% while managing 6 million dollars of annual revenue in existing business services. Production & Project Management: • Developed multiple 2D & 3D multi-player virtual worlds, online games & apps based on repurposed/original assets • Produced 12 animated 2-minute shorts for broadcast on television & developed animation production department workflows • Launched multiple major website redesigns to include more fan interaction • Led workflow & process optimization teams to improve operational effectiveness/productivity. Audience Engagement & Research: • Developed domestic and international audience research programs both on & offline for both parent and children audiences • Grew multiple audiences from pre-launch to tens of millions by using organic, as well as established marketing tactics. Team Management & Relationship Building: • Designed team management & organizational structures for multiple Web Content and Web Marketing departments including international remote teams of staff in North & South America, Europe and Asia. • Managed teams in multiple disciplines, including customer service, social media engagement, production, moderation, marketing, design, tech and content development. • Extensive client, vendor and partner management experience in television, licensing, digital, e-commerce & customer service industries

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