Posted in online community

Elements of social networking sites/tools

These seven building blocks–identity, presence, relationships, conversations, groups, reputation and sharing–provide a good functional definition for social software. They’re also a solid foundation for thinking about how social software works.

Here’s a brief definition of each element:

* Identity – a way of uniquely identifying people in the system

* Presence – a way of knowing who is online, available or otherwise nearby

* Relationships – a way of describing how two users in the system are related (e.g. in Flickr, people can be contacts, friends of family)

* Conversations – a way of talking to other people through the system

* Groups – a way of forming communities of interest

* Reputation – a way of knowing the status of other people in the system (who’s a good citizen? who can be trusted?)

* Sharing – a way of sharing things that are meaningful to participants (like photos or videos)

Social Software Building Blocks / nForm / Customer Insight, Strategy, Design and Development

Really cool way of classifying the features of a social network.  Article goes on to give graphical (yay!) representaitons of how certain biggies in the field embody one or more of the elements above.  Good read!

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Author:

Joi Podgorny has spent the better part of the past 2 decades working on the bleeding edge of the technology and entertainment industries, from content/brand development and production to leading international support, moderation, community and social teams. Most recently, Joi founded Good People Collective, a consulting agency focused on helping companies and organizations establish, assess and pivot their internal and external cultures to help maximize their potential. She and her team are currently working on an exciting new software project, combining corporate training and virtual reality.

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