Wow. Us social networking early adopters are a finnicky bunch, eh? I understand completely that you may be becoming bored or have just out-growing last week’s new social network, I feel it – I am right there in the deep end with all of you. But I feel as if there is a lack of comprehensive thinking in some of the blog posts lately, especially in regards to LinkedIn.
I posted about LinkedIn yesterday and about how many of my old contacts are now discovering it. SURE, it doesn’t have feeds that give you up-to-the-minute updates on what all of your contacts are doing. SURE, I can’t waste an hour playing with silly games and add-ons while navigating through it. SURE, it seems to be a bit more buttoned-up in tone. But I think that’s fine for LinkedIn. It kinda works for them.
After the early adopters, there is the rest of the internet population to think about. And I am not referring to the dinosaurs who still brag about not knowing how to make their VCR stop blinking 12:00. I am talking about late 20-somethings and ealry 30-somethings who have JUST assimmilated into myspace. These are the bulk of the population online now, outside of kids, and they are not tired of LinkedIn. They are just getting introduced to it.
Our job as early adopters, imho, is to fix the networks for the masses. So LinkedIn doesn’t work for your hourly updatable workflow. Fine, use Facebook and Twitter/Pownce, but don’t openly bash another network as useless because you have a mild form of ADHD. Rather, a more constructive approach would be to recommend changes and improvements. And not ones that make it more like Facebook. Facebook is more like Facebook. There are tons of ways to leverage the communty and tone that LinkedIn has created. Adding more usability and community functions would behoove that network much more that opening it’s API to random time wasting widgets.
We are entering the next wave and it’s exciting! The second shift of the population is now comfortable with the general audience social networks and are starting to explore the niche social networks. This is what we all predicted and it’s happening. Yay us! Using the analogy of a party – we have been setting up the party decorations for a year now, the guests are finally arriving. Try to sober up a bit so you don’t scare the guests away.
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