Posted in marketing, online advertising, web business

Bunnybot has launched

Some of you may have known that this summer I was able to work on a
bunch of cool projects happening in the online world.  Most of them were prelaunch, so I didn’t get a chance to talk about them while I was on the project.  One of those
projects has just launched formally and I wanted to make sure you all
knew about it.

It’s called bunnybot.  Here is their announcement form their blog:

So we’re a new kind of shopping site. So we’re a new kind of instant messaging service. So we’re a new kind of… what are we? Here’s what we’re about:

– instant messaging (why wait?)
– instant feedback (about products or about anything under the sun)
– instant fun!

When you log in to bunnybot and tell us your IM credentials from AIM, MSN, Yahoo or Google we auto-populate your buddy list (soon to be changed to “buddies etc” since we learned yesterday that AOL owns the trademark to “buddy list”.

So if you happen to have buddies to shop with then you can share anything you want with them in real-time.

bunnybot blog

Check it out.  I did a focus group test with them and it had a great response.  Cute AND a good idea.

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Author:

I am a data & results driven Digital Media Influencer with over 15 years of experience in engagement, family marketing, scaling infrastructure and audience culture across a product’s lifetime from pre-launch to millions of users. Strategic Vision & Business Development: • Articulated corporate integrated digital marketing strategies for 10 children’s entertainment properties across multiple digital channels • Authored a comprehensive business plan for scalable online community infrastructure for internal and external partners and successfully participated in a thorough VC due diligence process • Increased sales revenue by 20% while managing 6 million dollars of annual revenue in existing business services. Production & Project Management: • Developed multiple 2D & 3D multi-player virtual worlds, online games & apps based on repurposed/original assets • Produced 12 animated 2-minute shorts for broadcast on television & developed animation production department workflows • Launched multiple major website redesigns to include more fan interaction • Led workflow & process optimization teams to improve operational effectiveness/productivity. Audience Engagement & Research: • Developed domestic and international audience research programs both on & offline for both parent and children audiences • Grew multiple audiences from pre-launch to tens of millions by using organic, as well as established marketing tactics. Team Management & Relationship Building: • Designed team management & organizational structures for multiple Web Content and Web Marketing departments including international remote teams of staff in North & South America, Europe and Asia. • Managed teams in multiple disciplines, including customer service, social media engagement, production, moderation, marketing, design, tech and content development. • Extensive client, vendor and partner management experience in television, licensing, digital, e-commerce & customer service industries

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