Posted in gaming, web business

SXSW2008: Kill Your Mouse: Kinetic Computing Arrives Main Stage

Lee Shupp   EVP,   Cheskin
Kristin Alexander   Dir,   Microsoft Surface
Brewster Kahle   Digital Librarian,   Internet Archive
Kai Huang   Pres,   Red Octane + Guitar Hero
Moderator: Christie Dames   Founding Partner,   TechTalk/Studio

Paradigm busting interfaces are bringing new life into computing and entertainment, enabling people to interact with digital tools in more natural and intuitive ways — with Intention and Motion as the key platforms for communication. Harnessing the explosion of the emerging digital experience that is changing our lives.

3 Desired Takeaways:

1. The ethnography of evolution: What’s changing about people to make this possible?

2. How people will adapt to and adopt these new interfaces and what that means for the people creating the technologies.

3. Influence of the “new” early adopters – from 20 somethings to 60 somethings; and from gamers to paraplegics.

——-
40% female play guitar hero

NUI – natural user interface

asked a question about research regarding how these tech have affected use by fringe demos, like seniors and very young kids.  got anecdotes about wii, senior citizens playing brain age and how “kids just get it”.  le sigh.

nokia is working on iconic communication

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Author:

I am a data & results driven Digital Media Influencer with over 15 years of experience in engagement, family marketing, scaling infrastructure and audience culture across a product’s lifetime from pre-launch to millions of users. Strategic Vision & Business Development: • Articulated corporate integrated digital marketing strategies for 10 children’s entertainment properties across multiple digital channels • Authored a comprehensive business plan for scalable online community infrastructure for internal and external partners and successfully participated in a thorough VC due diligence process • Increased sales revenue by 20% while managing 6 million dollars of annual revenue in existing business services. Production & Project Management: • Developed multiple 2D & 3D multi-player virtual worlds, online games & apps based on repurposed/original assets • Produced 12 animated 2-minute shorts for broadcast on television & developed animation production department workflows • Launched multiple major website redesigns to include more fan interaction • Led workflow & process optimization teams to improve operational effectiveness/productivity. Audience Engagement & Research: • Developed domestic and international audience research programs both on & offline for both parent and children audiences • Grew multiple audiences from pre-launch to tens of millions by using organic, as well as established marketing tactics. Team Management & Relationship Building: • Designed team management & organizational structures for multiple Web Content and Web Marketing departments including international remote teams of staff in North & South America, Europe and Asia. • Managed teams in multiple disciplines, including customer service, social media engagement, production, moderation, marketing, design, tech and content development. • Extensive client, vendor and partner management experience in television, licensing, digital, e-commerce & customer service industries

One thought on “SXSW2008: Kill Your Mouse: Kinetic Computing Arrives Main Stage

  1. Hi!

    I started a project 2 years ago on Kinetic User Interfaces. I am very happy that people are finally realizing the importance of kinetic-awareness in mobile and ubiquitous computing systems.

    See also my blog: u-move.blogspot.com

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