Posted in gaming, kids, online community, Safety/Privacy, traveling, virtual worlds

Did I tell you about my new job?

So most of you who read this know already, but if you don’t, I got a new job!  And its in London! Working with a fantastic people at a fantastic company who I have been a fan of for years! Exclamation points are fun!

Moshi Monsters!

I am the new Head of Community at Mind Candy, makers of the wonderfully addictive Moshi Monsters.  We are experiencing terrific growth in our traffic and subsequent community, thanks to aforementioned addictive quality of the game, as well as due to the super powers of our Marketing team.  My job is to make sure the kiddos (and grown up fans) stay safe, have fun, and keep on playing.  Cool, eh?

If you don’t already have a Monster of you own, go NOW and adopt one.  If you become a member you get access to even more cool stuff.  And once you have one, become friends with my Moshi.  It’s name is Fizmo (bonus points to those of you who know where that name comes from 😉 )

My Moshi - Fizmo

You have been warned.  This is gonna be big. 😉

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Author:

I am a data & results driven Digital Media Influencer with over 15 years of experience in engagement, family marketing, scaling infrastructure and audience culture across a product’s lifetime from pre-launch to millions of users. Strategic Vision & Business Development: • Articulated corporate integrated digital marketing strategies for 10 children’s entertainment properties across multiple digital channels • Authored a comprehensive business plan for scalable online community infrastructure for internal and external partners and successfully participated in a thorough VC due diligence process • Increased sales revenue by 20% while managing 6 million dollars of annual revenue in existing business services. Production & Project Management: • Developed multiple 2D & 3D multi-player virtual worlds, online games & apps based on repurposed/original assets • Produced 12 animated 2-minute shorts for broadcast on television & developed animation production department workflows • Launched multiple major website redesigns to include more fan interaction • Led workflow & process optimization teams to improve operational effectiveness/productivity. Audience Engagement & Research: • Developed domestic and international audience research programs both on & offline for both parent and children audiences • Grew multiple audiences from pre-launch to tens of millions by using organic, as well as established marketing tactics. Team Management & Relationship Building: • Designed team management & organizational structures for multiple Web Content and Web Marketing departments including international remote teams of staff in North & South America, Europe and Asia. • Managed teams in multiple disciplines, including customer service, social media engagement, production, moderation, marketing, design, tech and content development. • Extensive client, vendor and partner management experience in television, licensing, digital, e-commerce & customer service industries

6 thoughts on “Did I tell you about my new job?

    1. I saw a woman use one of these in the grocery store the other day. I codlun’t stop scratching my head. They don’t seem practical for carrying around but if the sound quality is better than I’d use one indoors.Taylor would like you to read..

    2. I too have had my pillow since 2004 from brnokstooe after a car accident. We have repaired a few holes and it looks filthy. I have been looking for. New one for years the cheap ones at other store are not the same. I love the feel of my movie . Can’t wait to get my new one!

  1. well, Joi, I’ve been MEANING to cover Moshi Monsters, so now I have an ‘inside source’ to chat up the details…hmn. Congrats, and I’ll set you up w/my darlin’ nephew (Ryan Jussel) who will show you how to mind your Ps & Qs over there. 😉

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