Posted in gaming

EFFECTIVE MARKETING FOR INDIE GAME DEVELOPERS: John Graham (Wolfire Games, LLC)

Wolfire’s PR
Open Development
Make Noise
– be open
– be real
– be noisy
– share develop process
– concept art
– game design
– personal experience
– be silly
Make Friends
– cold emails
– design tours of fav games
– meet people offline
– follow press
Build a Community
– reach out to people
– facilitate
– be sticky
– start now
Blog
– often
– pick relevant topics
– use pretty pics and vids
– encourage feedback
– make sticky
Leverage SM
Join other communities
Advertisements

Author:

Joi Podgorny has spent the better part of the past 2 decades working on the bleeding edge of the technology and entertainment industries, from content/brand development and production to leading international support, moderation, community and social teams. Most recently, Joi founded Good People Collective, a consulting agency focused on helping companies and organizations establish, assess and pivot their internal and external cultures to help maximize their potential. She and her team are currently working on an exciting new software project, combining corporate training and virtual reality.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s