Posted in marketing, online community, Safety/Privacy, virtual worlds, web business

Network makers responsibility

I think a great deal about my responsibility as a kids community producer in establishing and maintaining a healthy and safe culture in the communities I manage.  This has been the case since I began in 2000 and is a constant driving force in my career.

With the addition of Social Media to the landscape and the mass market adoption of the online world, I often feel the personal responsibility to act as a steward to this Digital Citizenship/Netizen culture with those I interact with online – be it on Facebook, Twitter, Pinterest or whatever new site anyone is jumping into at the moment.

So danah boyd’s article on online networks and their role in our society was very exciting for me to stumble upon this week.  It’s a couple months old now, but the concepts are textbook caliber and really made me reflect on the more conceptual aspects of my day to day work.  I am proud that her final statement in the article is one that I remind myself of on a regular basis.

One thing’s clear: it’s high time we examined the values that are propagated through our tools. We all need to think critically about the information we create, consume and share. We all need to take responsibility for helping shape the world around us. – danah boyd

Definitely worth the read for anyone interested in the shift our collective societies are taking and the unique concerns that apply to the digital space, as well as the ones from the offline space that have followed us online.

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Author:

I am a data & results driven Digital Media Influencer with over 15 years of experience in engagement, family marketing, scaling infrastructure and audience culture across a product’s lifetime from pre-launch to millions of users. Strategic Vision & Business Development: • Articulated corporate integrated digital marketing strategies for 10 children’s entertainment properties across multiple digital channels • Authored a comprehensive business plan for scalable online community infrastructure for internal and external partners and successfully participated in a thorough VC due diligence process • Increased sales revenue by 20% while managing 6 million dollars of annual revenue in existing business services. Production & Project Management: • Developed multiple 2D & 3D multi-player virtual worlds, online games & apps based on repurposed/original assets • Produced 12 animated 2-minute shorts for broadcast on television & developed animation production department workflows • Launched multiple major website redesigns to include more fan interaction • Led workflow & process optimization teams to improve operational effectiveness/productivity. Audience Engagement & Research: • Developed domestic and international audience research programs both on & offline for both parent and children audiences • Grew multiple audiences from pre-launch to tens of millions by using organic, as well as established marketing tactics. Team Management & Relationship Building: • Designed team management & organizational structures for multiple Web Content and Web Marketing departments including international remote teams of staff in North & South America, Europe and Asia. • Managed teams in multiple disciplines, including customer service, social media engagement, production, moderation, marketing, design, tech and content development. • Extensive client, vendor and partner management experience in television, licensing, digital, e-commerce & customer service industries

3 thoughts on “Network makers responsibility

  1. Market transactions are further being made upon the Internet.

    The advent among the translation features has even created a larger market for internet users.

  2. Unrelated…War as “reality” TV. Don’t know whether to laugh my arse off or weep like a baby. Maybe both.The Evil Empire has now ofliciafly gone full retard.I hope they have some realistic “missions”. You know, like massacring villagers by remote control, transporting opium to be laundered by Clearstream and Citigroup. That sort of thing. For the sake of verisimilitude.And, yes, the beautiful dark woman in the picture is Laila Ali, Muhammed Ali’s daughter.Yes, that Muhammed Ali: the muslim boxer who personally opposed the Vietnam war at great personal cost to himself.Now his daughter is glorifying satan’s soldiers, who murder muslims and now christians in the Middle East.I wonder how much Laila got for her soul.Such a pity. Mostly I feel sorry for her father.Beauty and physical prowess offer no protection against incinerating Perfect Justice.What a bunch of clueless, bloodthirsty clowns. Even now they are being quietly judged.—“You are no longer actors in a movie. You are five men in a helicopter… with three other men.”

    1. That menu is a list of the pages. To add more, just go into the WordPress admin panel: under Pages click Add New Those pages should then show in the menu.No codnig necessary

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