Posted in gaming, kids, web business

New AJ Parent Connection video

Here’s our newest Animal Jam Parent Connection video, detailing some of the ways my staff works to makes sure we are keeping all of our players safe, while encouraging an in-game culture of appropriate behavior.

(Don’t you just love the thumbnails Youtube chooses for you? ūüėź )

Advertisements
Posted in kids, virtual worlds, web business

My Commitment to Kids Online Safety & Privacy

I have spent years working for various children’s brands trying to make sure that every community I oversee cultivates a culture that encourages and promotes appropriate behavior online for child audiences, while offering resources for their parents.

I am so lucky to currently work for a brand that supports me in this personal and professional mission.  I am proud to show off our new parents page.  We have a robust vision for our parent outreach and this is just one of our first steps toward that vision.  Check out my second video highlighting some of the many ways we work to do this at Animal Jam.

Screen Shot 2013-08-14 at 10.28.52 PM

Posted in Animal Jam, kids, Safety/Privacy

Safer Internet Day!

Yeah, I know.  First, Community Manager Appreciation Day (#CMAD) and now Safer Internet Day?  How many trumped up days do my peers need to feel good and noticed?  (The answer is infinite Рwe are passionate, insatiable service providers, so we will take whatever we can get.)

That said Рthe twitterspheres I pay attention to were all over Safer Internet Day yesterday.  For really great resources, run a twitter search on #SaferInternetDay or #SID2013.

At Animal Jam, we launched a new Parent Video series that we are calling Animal Jam Parent Connection.  We will go through tips for frequent issues parents deal with and review some of the offerings we have at Animal Jam.  This first one focuses on teaching good password habits.

I host the first, and my aversion to myself being videoed aside…, I think it came out ok. ¬†Let me know what you think and if you have ideas of other topics we should cover, like parent controls, bullying,¬†naivet√©, safe chat habits, etc ¬†ūüôā

Posted in Animal Jam, Club Penguin, Disney, gaming, kids, online community, Safety/Privacy, tween, virtual worlds, Webkinz

Virtual Worlds Mgmt 101

Izzy Neis and I worked on a primer of kids virtual worlds that we could share with people. ¬†Kind of a what’s good about them, what difficult about them, what they are and are not. Enjoy.

And as I was uploading this one, I saw this fantastically designed on on Slideshare as well. ¬†Guess which one of us has access to graphic designers ūüėõ

Posted in kids, tween

A million, yeah, Animal Jam passed it

So the big news is finally out! ¬†We reached 1 million players! ¬†It was last month and we are already climbing higher at a fast clip, but still something to celebrate. ¬†ūüôā ¬†Here’s one of the news outlets that picked up the press release:

http://venturebeat.com/2011/05/16/national-geographic-virtual-world-animal-jam-hits-a-million-kids/

Even more fun, our team celebrated at the Hogle Zoo in Salt Lake City, our studio’s home town zoo and where we are sponsoring their EdZOOcation program and the coolio Allosaurus:

Posted in gaming, kids, tween, virtual worlds

Dr Brady Barr in Animal Jam!

OMG, I am SO excited about this new addition to National Geographic Animal Jam.  Dr Brady Barr from Dangerous Encounters now has a Gadget lab in Animal Jam!

It’s been live for only a couple hours and the room has been full the whole time. ¬†Dr Brady Barr specialized in cool gadgets that help him get crazy footage of all sorts of animals. ¬†And we are showing some good ones, including Brady getting into a Crocodile getup and tagging Crocodiles, hanging out next to a deer carcass to see wolfpacks at night and pythons and Mystery Swamp Creatures! ¬†ACK!

I love it!  And this is just the first day. Look out for more cool stuff from this awesome-tastic Scientist/Celebrity that we are partnering with.

I find myself  shouting at the videos Рget away from there Brady!!!

Woot!

———-

5/12 – UPDATE! ¬†Brady’s answering the player’s animal questions!

Dr Brady Barr now has regular video answers to questions from kids in the game.  So our kids can ask a real scientist their animal puzzlers and potentially have him answer their question.  Love this kind of feedback and recognition.  How exciting!

Posted in gaming, kids, marketing, online community, Safety/Privacy, tween, virtual worlds

National Geographic Animal Jam – Open Beta!

Hey everyone!

The reason I haven’t posted in forever is because I am hard at work on our newly launched project (albeit in open beta) National Geographic Animal Jam!

The day is finally here to live wild with National Geographic Animal Jam‚ĄĘ. Now you and your kids can be among the first to monkey around in this virtual world of discovery and fun. Combining the chance for kids to be the animal of their choice with access to National Geographic‚Äôs limitless libraries, National Geographic Animal Jam will open your child‚Äôs eyes to a world of adventure and exploration like no other virtual world out there. Your kids will soon realize that they‚Äôre having tons of fun in the coolest jungle around!

Two years in the making, National Geographic Animal Jam represents an ongoing creative collaboration between the great minds at National Geographic and the gaming gurus at Smart Bomb Interactive. The goal of this virtual world is to provide a fun, exciting, and safe environment for kids to play online, as well as inspire them to explore and protect the natural world outside their doors.

So come prowl around inside National Geographic Animal Jam. With lush tropical kingdoms, amazing adventures, and fascinating facts in store‚ÄĒplus the chance to live it up as your favorite animal‚ÄĒmommy and daddy bears (and their cubs alike) will find a wild world worth discovering!

National Geographic Animal Jam – Jump into the Jungle Today!

We are tweaking and polishing through the summer, and as such, it is completely free to play through the open beta! When we have our Grand Opening this fall, we will offer premium subscription content, but the game will always have free to play features.

Check it out and let me know what you think!